The latest from Perceptive Communicators

Client News Perceptive Communicators Client News Perceptive Communicators

Work begins on 50 affordable homes in Glasgow’s Southside

Construction is now underway on a new development that will bring 50 modern, energy-efficient homes for social rent to Glasgow’s Southside. The project, delivered by family-owned independent housebuilder AS Homes (Scotland) on behalf of Southside Housing Association, will bring much-needed affordable housing to the site on Pollokshaws Road.

Read More
Client News, News, Perceptive Blogs Mike Christoforou Client News, News, Perceptive Blogs Mike Christoforou

The Trust Equation: A secret weapon for social media success in 2025

In an era of information overload, social media users are increasingly discerning. So how can businesses ensure their messages aren’t falling on deaf ears? Charles H. Green’s Trust Equation states that the key elements of trust are underpinned by levels of “self-orientation”. In a business context, this can refer to how much a brand tailors its external communications to the interests of its audience

Read More
Client News Ian Pirrie Client News Ian Pirrie

Collaboration holds the key to unlock success in the third sector

When operating a small business, challenges can often outweigh resources but we have found that collaboration can stand as a cornerstone for small charities, like ourselves, driving meaningful change.

Cancer Card is an Edinburgh based charity, committed to supporting those affected by cancer in Scotland. Acting as an umbrella to a range of cancer charities and support services, our mission is to provide a single point of access to cancer support services and ensure that no one faces cancer alone. We provide an online support directory, a dedicated phone line and comfort boxes to cancer patients throughout Scotland.

Read More
Client News Steven Simpson Client News Steven Simpson

 Innovation, Collaboration, and Solutions for Scotland’s Housing Crisis

As 2025 dawns, the housebuilding industry finds itself at a crossroads, still facing economic and political challenges, yet buoyed by increased opportunities. At Cruden Group, we go into the year ahead with renewed cautious optimism. Last year, we restructured our business to adapt to evolving market dynamics and maximise opportunities in both the private and affordable housing sectors.

This strategic decision has already begun to yield significant results, positioning us strongly to deliver more than 4,500 new homes across Scotland in the medium term.

Read More
Client News Perceptive Communicators Client News Perceptive Communicators

Sciennes Primary School extension officially awarded Passivhaus certification and wins three prestigious industry accolades

A Passivhaus-designed extension to an Edinburgh school has been officially recognised as a first of its kind in the city, receiving recognition for its groundbreaking use of energy- efficient design and materials, including cross-laminated timber (CLT).

The extension to Sciennes Primary School, located in the popular and busy Marchmont area of the capital, has officially achieved Passivhaus certification from the Passivhaus Institute, following rigorous quality checks of the £3.2million two-storey extension to the Grade B listed building.

Read More
Client News Perceptive Communicators Client News Perceptive Communicators

Forster Group makes three key promotions to senior team as company prepares for busy 2025

Forster Group, Scotland’s largest integrated solar and roofing service provider, has announced three new promotions to its senior team as the company continues to see an increase in demand for renewable energy solutions.

Reflecting the firm’s commitment to innovation, customer service and sustainable growth, these promotions will help put Forster Group in a strong position as it prepares for a positive year ahead for the construction and wider build environment sector.

Read More
Guest Blogs, Perceptive Blogs Julie Moulsdale Guest Blogs, Perceptive Blogs Julie Moulsdale

Get a true picture of how customers perceive you

One of the best pieces of advice I’ve had is to listen first, then talk.  Actually it was a little more brutal than that, suggesting that as I have two ears and one mouth, it would be sensible to use them in that proportion.  A little stinging as a chatty teenager, but  great life long advice in many situations, especially in the business world.  

Read More
Guest Blogs, Perceptive Blogs Julie Moulsdale Guest Blogs, Perceptive Blogs Julie Moulsdale

Let’s shine a spotlight on all our home means to us

Imagine for a moment how different your life might be without the security of a safe, comfortable home. Next week marks Scottish Housing Day, with the theme "Homes for Life." At Perceptive Communicators, we’re supporting our housebuilding clients around this, shining a spotlight on the incredible impact of homes on the quality of all of our lives and yet also the massive shortage of much needed homes. 

Read More
Perceptive Blogs Julie Moulsdale Perceptive Blogs Julie Moulsdale

Unlocking community engagement

We are in the grip of a nationwide housing crisis, yet recent figures reveal that the timescale for average planning application is four times longer than the Government target. While this is clearly an issue for developers, why should this be an issue for those beyond the industry?

Read More

News and blogs

Fancy a chat over a coffee?

Get in touch to see how we could help you